TORRE DEL GRECO, ITALY - 13 JULY 2016: Amedeo Scognamiglio, master-carver and founder of Amedeo, a collection of modern-day Cameos and avant-garde artisan jewels, and his business partner and long-time childhood friend Roberto Faraone Mennellal look at historical cameos displayed here in the Museo del Corallo (Coral Museum), hosted since 2009 by the "Francesco Degni" Artistic High School, founded in 1878 and historically known as the "Scuola del Corallo" (Coral School), in Torre del Greco, Italy, on July 13th 2016.
Amedeo Scognamiglio learned the art of carving of cameos at the age of 16 years old in his father’s company (M+M Scognamiglio), continuing an artistic manufacturing tradition of a six generations family of coral and cameo manufacturers dating back to the early 1800s in Torre del Greco, a town at the foot of Mount Vesuvius, Italy. Amedeo’s design philosophy aims at a contemporary approach to the ancient art of cameo making, through alternative materials, unexpected ideas and smile-triggering designs. In 2001, Amedeo Scognamiglio partnered with his long-time childhood friend Roberto Faraone Mennella to create a fine jewelry line called Faraone Mennella by R.F.M.A.S. Group.The designer duo created a line that brings together the quality and craftsmanship of fine Italian jewelry to the world of fashion accessories. In 2006, the opening of AMEDEO, a Boutique on the chic Upper East Side in NYC, dedicated to the Designer’s vision of Cameos, and followed shortly after by another opening in Capri, Italy.